It’s awesome to be in business for yourself except, of course, when you are feeling the pinch of low cashflow. To help you avoid eating Ramen noodles for breakfast, lunch and dinner here are three quick things you can do to set yourself up for freelance success in 2015.
Tweak Your Service and/or Market
Have you become everything to everyone? Stop! It might not seem like it but it’s killing your sales. You can easily and quickly boost sales by getting really niche or hone in on very specific target market.
Don’t Stop Marketing
All is well when you have plenty of work. But what happens when the pipeline becomes dry? Besides freaking out you have to get out there and market. I say never stop marketing. Leads should be coming in all the time. I like to use Facebook Ads set on a low budget per day to bring in the leads without me thinking about it. But first, you have to have a system set up.
Create an irresistible lead magnet and sales funnel. Then your leads will filter through your autoresponder series effortlessly and when it’s time to make an offer you will have a targeted list to make one too.
This will help you with marketing. Team up with people who have a similar audience as you and create a joint venture of sorts. For example, if you are a web designer collaborate with a copywriter. This way you can give each other work as well as leads. That’s working smarter.
Bonus Tip: Never stop working on your own projects. Freelancers have a huge opportunity to teach their skills. This can lead to more passive income in 2015.
What will you do to rock your freelance biz in 2015? Let me know in the comments below.
New to Freelancing? Here are five Freelance business ideas (plus you can get 40 more at the bottom of the page).