First, always make sure that you are getting in front of your target market. Also, don’t just promote one day and never promote again. Consistency is key (trust me I’ve learned the hard way). Don’t forget that the more places you are found the better your chances are for more opt-ins. You are building leads and prospects so think about where you can reach your ideal customer.
Here are a few of my favorite tried and true ways for getting traffic to your squeeze page:
Forums – Participate in your industry forums. Buy ad spots if you can.
Solo Ads – Places like Safe-Swaps are great for getting leads.
Joint Ventures – Find a few people that have similar markets to you and ask if they will send out your freebie. This works best if you have a paid offer on the backend. It just depends on the offer (how much value you are giving away in your freebie) and the JV partner.
Social Media – Be social and spread the word (without spamming of course).
Social Ads – Depending on your offer you can place ads on Facebook, Twitter, and LinkedIn. I love paid traffic because you can see results immediately. If you have a paid offer on the back end of your funnel then it can pay for itself.
Use Your Blog – Direct people from all pages of your blog to your squeeze page.
If you haven’t already, you should at this point be thinking about what type of paid product you can create. You don’t want to get people to sign up and then only give them information without making any sales, right? Afterall, you’re in business!
So the next step is to start or complete your paid product. You want to get it out to your list as soon as possible.
How do you drive traffic to your squeeze pages? Let me know in the comments below!