Product Creation

How To Stop Thinking About Creating Your First Online Course (And Start Doing it)

Have you been thinking about creating your own online course for…ages? Yeah, I’ve been there!

It’s very common for people to think and think and think without taking any action. Why? Well, because we are our own worst enemies that’s why!

In our minds, we KNOW that creating a digital product is a GREAT idea. We’ve all heard about the many benefits of creating a digital products…

  • Create more freedom in your business and life (passive income! get paid while you sleep!)
  • Do the work once and get paid over and over again (work smarter)
  • Reach and impact more people (do work that makes an impact)

These things are all TRUE! Yet, we still procrastinate and put it off until the time is right.

But guess what?

The time will NEVER be right.

It’s just like saying that you’re waiting for the right time to get married, have kids, or go back to school. The point is – you’ll never be FULLY prepared. All you can do is prepare well enough and then go for it.

If you are hemming and hawing about creating your first online course or program it’s because you are unsure and uncertain, which is usually the way fear shows up for most of us.

We are scared that people won’t buy. We are afraid of feeling like a failure. So we ask ourselves questions like…is this even worth it? What if nobody is interested? What if I launch to crickets?

Have you ever said these things to yourself? Yeah, me too.

But here’s the thing…you will NEVER know for sure unless you try soooo go out there and give it all you got.

Here is what you should be thinking instead…


What would adding an extra stream of revenue do to your bottom line?

Do a quick math calculation and you’ll soon see the potential there is in creating one course and selling just one per day.

$297 x 365 = $108,405

Could you use an extra 100K this year? Umm yeah me too! What if you sold more than one course or a higher priced course? Oh the potential!


You must do some research so you can quiet those voices in your head that say or wonder if people will buy.

You have to know the following things before you get started:

  • Who is your ideal customer?
  • What is their biggest problem?
  • How are you going to solve it?

Okay you know who your targeting and what problem you’re solving…

Now… get it out in front of your ideal customers so you can test the idea and then tweak it from there.

So how do you stop thinking so much and starting creating? Take inspired action. If you feel like you can do it right now then move on those feelings and start creating something – anything – right now!

I hope this post has at least motivated you to do what you know you should do anyway. 🙂

By Lisa

Hi, I'm Lisa and I help coaches and course creators grow their audiences and increase sales with Facebook ads.

Leave a Reply

Your email address will not be published.

CommentLuv badge